Discover how our proven three-part strategy helps businesses like yours stand out, connect deeply with your audience, and drive lasting success.
First and most importantly is identifying the need for our services, and if our companies are a good fit for each other. Once we have identified the opportunity to work together, and the most efficient starting point. We can schedule a DEEP DIVE conversation to create a strategy.
The Deep Dive conversation is where we will sit down for a formal meeting and learn everything about your sales, marketing and business process and devise the initial strategy to move forward with. This meeting usually lasts at least 90 minutes and will cover an overview of your entire business model.
Things we will need to cover, but not limited to:
We could create the greatest video ever made for your business, however, if your audience is not finding your company, nobody will ever see it. Making sure we are reaching the consumer you’re trying to reach is essential.
By combining our proven strategy of Business profile management, website coding and content and specific location pages we can drastically improve your visibility by your ideal customers and in the locations you want to do more business. We do this with:
The content of a website page tells the search engines what the page is about. Once the top phrases, content is written which targets the top phrases for the page and is consistent with the tone of the existing language of the website. Completion of work takes approximately 30 days from start to finish - with the website rankings for the pages improving within 7-14 days after the completion of work.
The coding of a website page indicates the topic of the content within it. The meta title and meta description are what actually appear in a search engine result and can determine if a potential new client clicks through to your website. Our coding program includes keyword research to identify top phrases to target. Once the top phrases are identified, all meta data and H tags are completed with the keyword phrases. Completion of work takes approximately 30 days from start to finish - with the website rankings for the pages improving within 7-14 days after the completion of work.
Local listing optimization includes local search engine optimization on Google, Bing, Yahoo!, Yelp, YP.com, Apple IOS, and Amazon Alexa – over 70 total online directories - as well as Google Business Profile ongoing optimization. The local seo program includes:
Additional location specific pages are created and added to the website – with each page dedicated to a geographic city or town the client services. The creation of the landing pages drastically improves organic search positioning related to the content on each page - top phrases and geographic area targeted. Landing pages are often a great solution for city neighborhoods or suburban towns that a business wants to target outside of the city or town the business is located in. Completion of work takes approximately 30 days from start to finish - with the website rankings for the pages improving within 7-14 days after the completion of work.
Once we have a working knowledge of your business and we are sure you are in front of your ideal customer, we can identify the most strategic use of video assets to guide these customers through your sales funnel.
Every potential customer that is interested in the product or service you offer, who is out there researching a possible purchase, has a conversation going on in their head. Our strategy involves creating the right video content to insert a strategic message into that internal conversation. This message can be an FAQ video answering your most popular questions, it could address financing or affordability questions, or simply just assuring them that there’s a local business that will handle their purchase from start to finish without a worry.