Video testimonials are great assets. Your potential customers are evaluating your company constantly. Having or not having positive opinions of the experience others have had with you is essential to them feeling comfortable with spending their money with you. Video does this exceptionally well!
The consumer world is driven by a mythical scale of golden stars and opinions, some consumers base their entire purchasing decision on them. This is because consumers like to buy things, they don’t like to be sold things. By having customer reviews, your potential customers are getting an independent opinion of someone with no skin in the game to base their purchasing decision on.
Human nature is heavily influenced by emotions. When we see a fellow human struggling or in a state of sadness, we are sad for them, that's called empathy. When we see people in a state of happiness, we envy that. We too want to be in a state of happiness, and in a nutshell, that is why video testimonials are so much more powerful than ones that are simply written. Our emotional connection with other humans, even ones we’ve never met, it's an amazing thing, and harnessing that powerful human connection for your business is no different.
Real people, real stories, real impact.
Showcase success stories to close the deal.
Perfect for websites, social media, and ads.